If you are going to set up a new business as a letting agent then please make sure you sort out your database of potential clients and of properties. It always amazes me how they fail to capitalize on potential clients by not capturing the right data or in some cases any at all. The amount of times we would ring up and ask for a property to be told it was gone and then they would just let us go without gathering our details. Surely they would have other properties we might be interested in or at least get us on their data base.

Also when in a house and the landlords were coming back so we had to leave the agent did nothing to find us another property or even send us a list of what they had free. So a current tenant they had knowledge of and should know our details was let go without even trying to keep them as a customer. That to me seems madness because the faster they let a property the more money they make and the more likely a landlord is to stay with them.

And why don’t they have a list of removal firms already for people going in or going out, or perhaps a list of cleaners and gardeners, a value added service which could earn them extra revenue. Simple to do if you have the right data captured and sent the right communications from your system.

Some of them don’t even have a log of the tenant calls or the landlord calls. C’mon people it’s easy. Guess which market we are looking to tap into next.